How to anonymize customer data
Customer privacy is top of mind for every business nowadays. We are more aware of the value of information than we ever were before, so protecting personal information is a feature that we take very...
View ArticleHow does REVEAL work?
REVEAL collects your data through a feed and accesses data related to your customers, products, categories, and orders placed. It then transforms the raw data you have into customer relevant...
View ArticleHow can REVEAL help my online business?
REVEAL is focused on 3 pillars of growth: RetentionSegmentationSatisfaction REVEAL will deliver customer retention strategies for your eCommerce business by providing you with automated insights into...
View ArticleHow Can I Compare Reveal Cohort Analysis Data against My Shopify Sales Report?
You are probably wondering why there is a difference between your Total Sales Report from Shopify and Reveal Data Total from Cohort Analysis. There is a simple explanation for that, in your Total...
View ArticleConsolidating orders between accounts and guests – aka “Merge Customers with...
Issue at hand The majority of shops allow guest checkout, because it’s preferred by many customers, since it’s a (slightly) quicker way to shop and no account created should mean no mass...
View ArticleCalculation of Retention curve and Chances to buy again
The retention curve graphically displays the distribution of customers by the number of orders placed. i.e You may have a total of 50k customers out of which, only 2k placed the 2nd one, out of which...
View ArticleCalculate First-Time and Repeat Customer Rates
First-Time Customer Rate How to find First-Time Customer Rate In Reveal, you will easily find the First-Time Customer Rate in the Revenue vs. Margin by Customer Type card (displayed in Dashboard...
View ArticleAverage Retention Rate and Revenue vs. Margin by Customer Type
Average Retention Rate card This card calculates the percentage of customers with more than 1 order, out of your total customer base, up until the selected point in the timeline. By default, the...
View ArticleAuthorizing Reveal in your Shopify Admin
You can install Reveal from the Shopify App Store, by clicking on the Add app button here. Once you click on Add app, you are redirected back to your Shopify Admin to authorize the use of Reveal in...
View ArticleAudience Builder and how to Create Custom Audiences in Reveal
What is the Audience Builder? The Audience Builder is a feature that allows you to create custom audiences based on your real customer’s data, leveraging the RFM, NPS, products, categories, brands and...
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